Sarah is a highly-motivated senior communications practitioner with almost 10 years' agency experience in New Zealand and the UK.
She is well-versed in helping clients tell their stories in a compelling way and employing the full range of traditional and social media channels to achieve this, and has particular expertise in stakeholder engagement, media relations and reputation management. She also has significant experience working at executive level supporting senior leaders to engage key audiences and achieve their objectives.
Most recently, Sarah has worked with Auckland International Airport, the National Cyber Policy Office, ACS Insurance (formerly Ansvar) and the Serious Fraud Office. She has also worked closely with a provider of mental health support services following a period of significant growth, supporting them on stakeholder and change communications.
Sarah is a firm believer that effective communication doesn’t have to be complicated, and loves thinking outside the square to turn complex material into engaging content across all channels.